Training | 2008.07.11
Nudge, nudge... Pat Kane's big ideas for busy readers
Across the squeaky-floored corridors of British politics and power, huddled groups of advisers are muttering one question to themselves. A question that, if correctly answered, will generate a raft of policies that might win or lose a government: "What would Homer do?" This isn\'t some bunch of Classics-trained wonder-wonks drawing elegant allusions from dead Greeks. They mean Homer Simpson: the cartoon everyman has become the bulbous figure stalking the political calculations of both major parties, but particularly David Cameron\'s Conservatives. Backed up a clutch of Nobel Prize-winners, and a coterie of academic chancers, the current "big idea" of the policy world would stretch easily across Homer\'s T-shirt. In short, it\'s this: people are dumber than they think they are.
For more information, please visit
http://www.independent.co.uk/arts-entert[...]s-for-busy-readers-864477.html
