Technology | 2015.09.04
Rubicon Project’s Automation Technology to Power Out-of-Home Advertising
LOS ANGELES & LONDON--(BUSINESS WIRE)--Rubicon Project (NYSE:RUBI), a global technology company powering the only independent advertising solution to automate the entire digital advertising ecosystem, and BITPOSTER, the United Kingdom’s largest audience-driven outdoor media trading platform, today announced the formation of a strategic partnership under which Rubicon Project will power the automation technology behind BITPOSTER’s out-of-home advertising marketplace. The UK outdoor media market
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