MarketTools Announces That ARSgroup Adopts MarketTools® TrueSample™

SAN FRANCISCO & EVANSVILLE, Ind.--(BUSINESS WIRE)--MarketTools, Inc., the leading provider of Customer Insight Management solutions, and ARSgroup, the leader in communications optimization, today announced that ARSgroup will adopt MarketTools® TrueSample™ technology to provide proven data quality for online research. ARSgroup has a 40-year history of leading the industry in sophisticated communications optimization for many of the world’s leading advertisers. After extensive tes

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