Interpreting | 2015.07.30
Brightcove Audience Makes Video the New Foundation of Modern Marketing
BOSTON--(BUSINESS WIRE)--Brightcove Inc. (NASDAQ: BCOV), the leading provider of cloud services for video, today announced general availability of Brightcove Audience, a new feature in the Brightcove Video Marketing Suite (VMS) that connects video analytics directly into Oracle Eloqua and Marketo marketing automation platforms, captures leads, and translates video engagement data into contact tracking, lead scoring, and customer segmentation. This feature allows marketers to achieve better resu
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