Quality | 2009.11.06
Anthony Rose: 'To compete with the Wine Societies of this world, you have to deliver good quality at a reasonable price
Are you in the club? The wine club, that is? Until recently, there was only one major home-delivery service in it– and that was The Wine Society, the venerable Victorian, non-profit-making organisation, whose Postman Pat-like vans deliver high-quality wines to grateful households the length and breadth of the country. You have to have a share to be a member, but a £40 share is a small price to pay for handsome dividends over a lifetime. I say until recently, because for my money, the other hugely successful wine home-delivery specialist, Laithwaites, never really looked like offering the same degree of consistent value.
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http://www.independent.co.uk/life-style/[...]-reasonable-price-1814684.html
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