Friday, June 13, 2025

Quality | 2009.10.23

Marchex Voicestar Webinar Uncovers Wealth of Untapped Data in Using Call Analytics

SEATTLE--(BUSINESS WIRE)--For many local and service-based businesses, phone calls are the predominant source of new business leads. However, data shows that many of these businesses are missing out on identifying and understanding incoming calls, even though 65 percent of businesses from BIA/Kelsey’s Local Commerce Monitor study, conducted with research partner ConStat, identified calls to their business location as the highest quality of leads. In fact, as few as 5 percent of businesses

 

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