Localization | 2009.06.08
Sustainable Soda? Could Pepsi Really Be Eco-Friendly? - Huffington Post
| Sustainable Soda? Could Pepsi Really Be Eco-Friendly? Huffington Post, NY In fact - the challenge of the place is the increasing need for localization of brands for a multi-national company. Localization , it seems, requires a hands-on understanding of cultures, tastes, and marketing that puts the Pepsi products worldwide on ... |
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