Industry | 2017.05.17
HAVI Launches First Prescriptive Marketing Platform Specifically for the Restaurant Industry
CHICAGO--(BUSINESS WIRE)--HAVI, a global company innovating, optimizing and managing supply chains of leading brands in foodservice, has launched the first Prescriptive Marketing Platform built specifically for the restaurant industry that incorporates real-time analytics to help marketers more effectively plan their campaigns. The new Prescriptive Marketing Platform delivers actionable insight into restaurants’ promotional process with proven machine learning analytics to prescribe and optimiz
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